Incognito Journal

Four Goals of Employee Performance Evaluations

Employee performance review: It’s a phrase that even the best employees and managers often dread.

While the whole process is supposed to be a useful assessment of an employee’s strengths and weaknesses, all too often employee evaluations serve as little more than a human resources requirement. Managers may view them as a way to check off boxes rather than gleaning valuable insights from the conversations.    

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Become A Sales Enthusiast

When I evaluate a salesperson's performance I become a virtual participant, much like a die-hard sports fan on Sunday afternoon. Sometimes I'm a cheerleader; sometimes I'm the coach, and more often than not, I'm a little overzealous.  Case in point:  While watching a new home video shop my family once thought our youngest had mastered the potty when I shouted, "Yes!  She DID it!  I'm so PROUD of her!"  You could've cut the disappointment with a knife when they realized a sale had been closed. 

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The Cadillac and the Beetle

Why Buyers Don't Like Salespeople

I grew up hearing the men in my family say, "Never trust a salesman," although it wasn't until I was well into my teens that I understood the reasons for their distrust.

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